First introduced in 2013, Waitrose’s free coffee loyalty scheme has long been a fan favourite. And now, it’s going back to its roots, offering shoppers a daily, complimentary cup of Joe – even if they don’t purchase an item in store.

Waitrose is bringing back free tea and coffee for customers signed up to its loyalty card, even if they do not buy anything from the supermarket.The company has emailed customers to inform them of the change from January 27,

Waitrose has reintroduced free coffee for all loyalty scheme members even if they haven't bought anything from the supermarket. The company has told those signed up to its My Waitrose scheme that from 27 January they can get one complimentary hot drink a day with no purchase needed - provided they bring a reusable cup.

Waitrose has heard the calls from their loyal customers and is set to bring back free hot drinks for shoppers - even if they do not buy anything in store. At such a critical moment in US history, we need reporters on the ground. Your donation allows us to keep sending journalists to speak to both sides of the story.

To claim your freebie, you must go to a Waitrose-branded self-serve coffee machine - not the Waitrose cafés. To grab your drink just scan your physical My Waitrose card, or the barcode on your digital card, at the coffee machine and select your drink. The deal includes dairy alternatives, such as oat milk.

Waitrose is bringing back free coffee for all its loyalty scheme members without requiring them to make a purchase. From January 27, My Waitrose members can claim one complimentary hot drink per day,

Martin Lewis' Money Saving Expert has announced Waitrose is to bring back free coffee for shoppers even if they do not buy anything in its supermarkets. Waitrose has made the move as it attempts to win back middle-class customers from arch-rival Marks & Spencer.