Executing this strategy needs more than creativity; it requires cross-channel unity, unique branding, and tech adoption, says GZ Creative Digital’s Amisha Gulati.

The financial institution has put out an RFP for this mandate.

For a decade, Swiggy and Zomato have dominated India’s food delivery scene, with their fleets of delivery partners weaving ...

Ditching old-school business practices, they are embracing tech, AI, and holistic strategies to future-proof their companies ...