McDonald’s is bringing back its beloved Shamrock Shake with the help of an old friend. The minty green milkshake will return ...

Currently chief marketing officer (CMO) of McDonald's Canada, Buetikofer is a brand veteran who has held a variety of senior ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 12 min 29 sec ago By E.J. Schultz - 1 hour 5 min ago By Tyler Bishop - 4 hours 6 min ago By Tim Nudd - 6 hours 5 min ago By ...

McDonald's on Tuesday launched its new McValue platform aimed at luring ... To unlock these perks, customers must digitally interact with McValue ads they encounter, according to the company.

McDonald’s anticipated new value menu is rolling out to US restaurants ... Users have to “interact with McValue ads” when they see them on the apps or websites to unlock the deals.

which is all detailed in a new commercial starring the “Peacemaker” himself. “Introducing McValue at McDonald’s,” Cena says in the ad. In dulcet tones, the WWE champion describes the Buy ...

McDonald’s is ringing in the new year with a more expansive value ... The McValue platform was first unveiled in November. In the new ads, Cena explains how the Buy One, Add One for $1 promotion works ...

Starting today, customers can get even more than they expect with McDonald's new McValue™ menu ... Simply interact with McValue ads when you spot them on your favorite platforms for the ...

McDonald’s (NYSE:MCD) is complementing its $5 Value Meal with a new McValue platform that features ... Customers must interact with McValue ads when spotted for the potential to unlock free ...