The Drum catches up with Yann Caloghiris at SXSW, where he says the future for agencies is designing AI-powered experiences ...

Pratik Thakar, head of generative AI for The Coca-Cola Company, explains how the beverage giant is applying the tech ...

🎁 They needed to attach Coke to Christmas. 🎅 The solution? Santa Claus. This MagnatesMedia deep dive reveals: 🔹 Did Coke actually "invent" modern Santa? (Hint: No, but they did something ...

There are also significant impacts on electricity and water. AI energy demand across the globe will be greater than the ...

The word ‘migrants’ will be forgotten soon,' said the pastor of Iglesia Bautista West Brownsville, describing the recent ...

Publicis Groupe has won The Coca-Cola Company's US and Canada media account from incumbent WPP following a closed review.

Unsurprisingly, cost seemed to be one major factor in the approach. “This year, for the first time, our Coca-Cola Christmas ad was created with generative AI, combining emerging technology with ...

Under the ASA’s Grinch-like interpretation of the new HFSS ad rules, it’s not just ads for specific unhealthy products that ...

Taylor Swift's song "22" was released on March 12, 2013, as the fourth single off of her Red album. Now, following the Eras World Tour, the track is more beloved than ever.