Target is debuting Hollywood star Tom Holland’s new non-alcoholic beer as shoppers double down on alcohol-free options during “ dry January ” and beyond. Holland, known for his role as Marvel’s Spider-Man, launched the beer online last year, sharing stories from his own journey with sobriety on late-night talk shows and podcasts.

Now, with an agreement that will have its drinks at most Target stores in the U.S., it's ready to take on bigger names i

Tom Holland's much-anticipated non-alcoholic beer Bero (pronounced "beer-oh") is now on sale, but it's only available at one retailer.