WPP has reported a 2.7% like-for-like drop in revenue less pass-through costs to $3.3 billion (£2.48 billion) for Q1 2025.

Effie Worldwide has revealed the winners of its 2024 Global Best of the Best Awards, with Eos and New York-based Mischief @ ...

Spikes Asia 2025 concluded last night in Singapore with Ogilvy named Network of the Year, Colenso BBDO Auckland and ...

With B2B influencers on the rise, experts in the region advise marketers to prioritise trust and credibility over visibility ...

A fizzy experiment in sonic seasoning, 7UP’s Spotify campaign taps science, culture, and Gen Z cravings to reshape FMCG ...

The tech major’s new AI-led regime is pushing ad vetting upstream, giving agencies cleaner inventory but demanding sharper ...

After five years of promises, billions spent, and a cookieless future touted as inevitable, Google’s recent decision to hold ...

Or is this just another dead end? The party seems to be over, writes Ian Whittaker, as Chinese ecommerce giants scramble amid ...

The performance of the region will be driven by China and India, even as Southeast Asia lags behind, according to a new ...

Campaign Indonesia speaks with Mondelez International executives about the Oreo Space Dunk campaign, which launched Oreo ...

The sport’s key players—from clubs to leagues—are using targeted social media strategies and exclusive content formats to ...

Google has announced it will no longer be rolling out its ‘user-choice’ button, meaning third-party cookies in Chrome are ...