Understanding the Soft Drinks Industry Soft drinks belong to the non-alcoholic beverage industry. This industry produces ... and PepsiCo are long-term competitors. Pepsi has been using its famous ...
I n the mid-1980s, soft drink behemoth Coca-Cola announced it was switching things up and introducing the public to a new and ...
Snickers, Britannia Good Day, Bean Brew and Beyond, partners Wow Momos and Taco Bell, in-house brands Lay's, Mirinda and ...
In India, PepsiCo faces tough competition from its traditional rival Coca Cola, and more recently Mukesh Ambani-backed Campa ...
As the world celebrates International Women’s Day, My Kolkata turns the spotlight on the remarkable experience that most ...
The media canvas has changed with the emergence of new-age formats such as short-form video. Brands that were used to ...
Major Indian beverage brands are rolling out flagship campaigns earlier than usual post-Holi, with experts predicting a ...
In a major challenge to billionaire Mukesh Ambani’s plan to revive the homegrown Campa Cola beverages brand, FMCG giant PepsiCo has announced its target of doubling its earning in India in the ...
Carle has amassed an NHL-worthy resume (and then some) at a young age, but his unique path to this moment explains why he's ...