Duo was fatally hit by a Tesla Cybertruck, the language-learning company announced this week. The snarky owl has been the face of Duolingo for over a decade. Why his sudden demise, and what's next?

Duolingo's mascot faked his death to get users to do their daily lessons, and attention from pop star Dua Lipa. Here's how he masterminded it — and why one expert sees the campaign as a success.

What happens when a Flying Turtle meets Screech the Owl on a Vermont field? Few can predict that outcome, but high school mascot fans in Vermont might at least know why we asked the question.

Two weeks after announcing the murder of its sassy green mascot ... the owl off is a big move to get attention," Matt Williams, a visiting clinical professor at the Mason School of Business ...

Screech the Owl is the Montpelier Solons' mascot. / SBLive archives What happens when a Flying Turtle meets Screech the Owl on a Vermont field? Few can predict that outcome, but high school ...

RIP Duo, the Duolingo owl. Why would the company kill its own mascot? Duo was fatally hit by ... a visiting clinical professor at the Mason School of Business at the College of William & Mary ...