North American media account to French rival Publicis (PUBGY) following a competitive tender, according to media reports on ...
WPP (WPP) has lost one of its biggest North American clients for media buying and planning, Coca-Cola (KO), handing a win to French rival ...
Keurig remains the number-one single-serve brewer maker in North America, with strong retail relationships and a large installed base.
PepsiCo had planned to launch its own so-called functional soda under the brand Soulboost, but decided to scrap that effort ...
Publicis Groupe has won The Coca-Cola Company's US and Canada media account from incumbent WPP following a closed review.
PepsiCo Inc. is in advanced talks to buy healthier soda brand Poppi, according to people with knowledge of the matter.
Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...